Hitting the big 5-0 or any birthday after 50 isn't just tallying up the years; it's the nudge you need to assess where you stand and plot where you're heading.

It's time to tweak, turn up the heat, and rekindle that potent mix of energy, drive, and passion we know as mojo.

Mojo is your zest for life, your readiness and willingness to take on challenges, and the glue in your relationships. It fuels you to stay sharp, in focus, and always ready for the next bout. It’s your “X” factor and chances are, yours has gone missing.

Diving deeper, mojo means shifting gears from just getting by to truly living with some swagger. From existing without aim to embracing a life with clear purpose. From watching days pass to actively creating memorable moments. It's about igniting the spark that shifts you from background to lead in your own life's story.

Mojo turns the daily grind into an adventure, infusing every moment with meaning and drive. It's not about wandering through life; it's about striding forward with intent, purpose, and a relentless zest for the upcoming adventures.

Picture life as a football game, where you're not just a number on a roster waiting for a call but the one making the decisions.

First, you've got to get into the stadium, and I'm not talking about sitting back as a spectator. That's for the fans. Nor are we talking about being a sidelined player, watching others take the spotlight. No, we're the ones in action, on the field, shaping the game. When you grab the ball, call your plays, and charge ahead, life shifts gears.

From spectator to main player, it's all about taking control and diving into the game headfirst. That's when the real magic happens. Put yourself in the game, and witness the transformation unfold.

This is what living with mojo is all about—playing the game of life on your terms, making the calls, and reveling in every moment of it.

For the guys who've seen it all, achieved plenty, and still feel that tug of something missing, getting your mojo back is about tapping into all that accumulated wisdom and experience to fuel your excitement for what lies ahead.

Forget the outdated narratives about aging. This next chapter is about making the latter half of life your best half, armed with a practical, actionable plan designed for men who value their time and are committed to making every second count.

It's not a time for nostalgia or dwelling on past glories. Nobody cares if you were all conference or used to have 10% body fat during the Reagan administration. Who are you at this moment?

Is your life, health and outlook trending up and to the right or tanking like Enron stock did over 22 years ago?

It's about seizing the future, identifying what really gets your engine running, and pursuing it with all the passion and drive you've mustered over the years.

So, let's dive in. We've crafted a straightforward game plan tailored for the 50+ man.

This journey is all about improvement, learning, and—crucially—enjoying the ride. The truth is, being 50+ just means you're hitting the sweet spot, ripe with opportunities for those bold enough to take them.

Call your own number, step onto the field, and start making those plays. This guide is here to help you do just that—ensuring your mojo never goes MIA again. Trust me, once you've reclaimed it, you'll feel the unmistakable difference, and you'll be committed to never letting it disappear on you again.

Limiting Beliefs: Kicking Them to the Curb

Before we dive into the action plan, there's a mental block we've got to tackle: the "I'm too old for this" mantra. It's a trap, a mind game that's keeping you from your potential. Recognizing these limiting beliefs is the first step.

The second step? Challenging them head-on. You're not too old. You're experienced, and with that experience comes wisdom, resilience, and a depth of character that's ripe for this journey.

We compiled a list of 20 Common Excuses (With Strategies To Overcome Them) in issue #068. Take ownership of your life and kick all limiting beliefs and excuses to the curb.

Let's jump into action with your 12-week mojo makeover plan. We're turning insights into impact, guiding you through weekly, practical steps to recharge your zest for life. Ready for the transformation? Let's go.

The 12-Week Mojo Makeover

Week 1: Vision Quest

This week, dedicate time to defining your future with precision. Utilize tools like vision boards or journaling to visualize your goals. Be specific: if you envision better health, define what that means— achieving sub 20% body fat, hiking without fatigue, nailing 10 strict pull-ups, getting off your meds, ditching the CPAP, playing sports with your kids & grandkids. Let your ambitions be guided by clarity and specificity.

Argent Alpha Best Practice: Be Your Future Self Now by Dr. Benjamin Hardy. Free kindle copy available for a short time.

Week 2: Health Audit

Book an appointment with a concierge physician or a specialist known for a holistic approach. This type of health audit goes beyond basic metrics, incorporating comprehensive blood work, fitness assessments, and discussions about mental health. It's an investment in your health that pays dividends in personalized care.

Argent Alpha Best Practice: choose a physician who operates outside the constraints of your health insurance and make sure you get your hormones checked.

Week 3: Mindfulness Without the Mysticism

Implement mindfulness practices into your daily routine without the need for esoteric rituals. Start with focused breathing exercises for five minutes each day or practice mindful eating by giving thanks before you eat and paying close attention to the taste, texture, and sensations of your food. It's about being fully present in each moment.

Argent Alpha Best Practice: Bookend your day with this practice

Week 4: Sleep Strategy

Evaluate your sleep environment and habits. Ensure your bedroom is cool, dark, and quiet. Establish a nightly routine that might include reading or meditation to signal to your body it's time to wind down. Consult Andrew Huberman’s sleep toolkit for detailed guidance.

Argent Alpha Best Practice: Create a sleep strategy.

Week 5: Eat Like You Care

You know the beer, pizza, burgers and fries aren’t helping you. Transition to a diet centered around whole foods—fruits, vegetables, lean proteins, and healthy fats. Consider consulting a nutritionist to develop a meal plan that aligns with your health goals and taste preferences. Focus on nourishment rather than restriction, making each meal a step towards your health goals.

Argent Alpha Best Practice: Follow sustainable guidelines.

Week 6: Movement Matters

Explore physical activities that align with your interests. Whether it's strength training, walking, cycling, swimming, or fitness classes, the goal is to find joy in movement. Mix up your routine to keep things interesting and prevent plateaus. Remember, the best workout is the one you enjoy and can sustain long-term.

Argent Alpha Best Practice: Think of yourself as an athlete.

Week 7: Hydration Habit

Set a daily water intake goal based on your body weight and activity level (target 50% of your weight in ounces). Keep a water bottle with you at all times as a reminder to drink regularly. Infuse your water with fruits or herbs for added flavor if plain water doesn't appeal to you. Use electrolytes to replenish key minerals. Monitor your hydration by noting improvements in your energy levels and mental clarity.

Argent Alpha Best Practice: Design daily standards.

Week 8: Social Recharge

Actively seek out social interactions. Reconnect with old friends through calls or meet-ups, join clubs or groups that align with your interests, or volunteer in your community. These connections provide emotional support, enhance your sense of belonging, and boost your mental health.

Argent Alpha Best Practice: Spend time with other Men who are optimizing their lives.

Week 9: Brain Boot Camp

Challenge your mind with activities that stimulate mental growth. Take up a new hobby, enroll in an online course, or engage in puzzles and games that require strategic thinking. Set aside time each week for these mental exercises to keep your brain engaged and sharp.

Argent Alpha Best Practice: Learn how to be a lifelong learner.

Week 10: Routine Reset

Audit your daily habits, identifying which ones serve your goals and which ones hinder them. Establish routines that promote productivity, health, and well-being—such as morning journaling, scheduled exercise, and designated work and relaxation times. Aim for consistency but allow flexibility as life changes.

Argent Alpha Best Practice: Use our routine guidance and unplug every quarter.

Week 11: Adventure Time

Challenge yourself by stepping into the unknown. It could be traveling to a new destination, trying an extreme sport, or starting a creative project. These experiences push your boundaries, foster growth, and revitalize your spirit.

Argent Alpha Best Practice: read issue #065 How To Make 2024 Your Best Year Ever.

Week 12: Reflect and Rally

Review the progress you've made over the last 11 weeks. Acknowledge your achievements and areas where you faced challenges. Use these insights to set future goals. Celebrate your journey thus far with friends or family and outline your next steps. Remember, this isn't the end; it's the beginning of your continued journey toward reclaiming your mojo.

Beyond the Blueprint: Keeping the Momentum

After the initial 12 weeks, you're not done. This is about lifelong vitality. Keep setting challenging goals, exploring new hobbies or skills, and refining your routines. Remember, this journey is as much about enjoying your life as it is about extending it.

Addressing the Naysayers (Including the One in Your Head)

You'll encounter plenty of naysayers, including that little voice in your head doubting every step. Acknowledge it, then prove it wrong. Surround yourself with people who get it, who support your vision, and who push you to be better. This is your time.

Closing Thoughts

Alright, guys, here’s the deal. We’re at what they call the "golden years," but let’s flip the script. It’s not about speeding up or hitting the brakes; it’s about where you’re putting your energy. We’ve laid out the map in our 12-week guide.

Bottom line: we’re not about slowing down, but we’re done running in circles, too. It’s time to focus on what actually makes a difference, what makes life better, more rewarding.

Ditch the talk of winding down. That’s for someone else. Our story? It’s just getting interesting. With a bit of know-how, a clear plan, and the guts to go for it, you’re looking at the best chapter yet.

So, here’s to making moves that matter. Here’s to living with purpose and diving into what we’ve laid out. Let’s get after it.

Men in Argent Alpha are experiencing all the benefits of reclaiming their Mojo. The combination of structure, process, accountability, community and testing is what helps Men over 50 not only get the results they want but sustain them.

You can go at this alone and you might have success, at least for a month, maybe three. But can you sustain your momentum?

I know I couldn’t, that’s why I created Argent Alpha. And dozens of Men have joined me and are experiencing the same benefits.

This program isn’t for everyone. It’s for Men over 50 with a growth mindset who believe they can live their best life now. You are invited to apply.